About us

Meet the Heart Behind Shimmer and Shawls

Hello and welcome!

I'm Meriem, the founder of Shimmer and Shawls, and the journey to create this brand has been as rich and varied as the patterns on our shawls. As a Navy veteran who has served for 20 years, I've been blessed to see a world of beauty and diversity, which ignited my passion for fashion that speaks across cultures.

My travels taught me that beauty and quality in fashion should be accessible to everyone, no matter their budget. This is why at Shimmer and Shawls, we're committed to providing affordable luxury. It's possible to own a piece of elegance without the extravagant price tag, whether it's our vegan cashmere shawls that offer a cozy embrace or our hypoallergenic jewelry that adorns your day-to-day and special occasions alike.

Our Promise to You

We understand that indulging in your love for fashion should be guilt-free and exhilarating. That's why we focus on creating items that are not only in reach but also crafted with the highest attention to detail. From the softness of our shawls to the hypoallergenic comfort of our jewelry, every product is an invitation to experience luxury that is mindful of your budget.

Crafted with Intention, Designed for You

At Shimmer and Shawls, every thread woven and every stone set is a piece of a larger story — your story. We take pride in our branded packaging, personalized customer service, and the thoughtful touches that make your experience with us unique.

Join Our Community

Being a part of the Shimmer and Shawls family means more than just wearing an accessory. It's about joining a movement that believes in the beauty of sustainable and accessible fashion. It's about knowing that every choice you make is one of empowerment and elegance that doesn't break the bank.

So, I invite you to explore our collections, find your favorites, and let Shimmer and Shawls be a part of your world. Together, let's redefine the luxury of affordability.

With warmth and gratitude,

Meriem
Founder of Shimmer and Shawls